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21.03.07
Make a BIG impact - Waters Displays
Exhbition Stands & Large Print

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Pay Per Click Advertising Management

Pay Per Click Advertising is an online advertising method that allows you to pay to feature at the top of search results pages for search phrases relevant to your business. Basically, you buy Pay Per Click Services for specific search phrases, and are only charged each time a person clicks through to your website.

How Does it Pay Per Click Advertising Work?
When you search for any phrase, example shown "Car Insurance", you will see a set of results headed ‘Sponsored Links”. These results are listed within coloured text boxes at the top and to the left of the standard search results. All of these results are Pay Per Click Advertising.

Pay Per Click Adverts are ranked by how much a business is willing to pay to advertise for each search phrase. If you are willing to pay even a penny more for your Pay Per Click Advertising than a competitor your advert will appear higher than the competitor.

The adverts can be purchased through Pay Per Click suppliers. The two largest are Google and Yahoo.

Why should I pay for traffic?
If you are successful with search engine optimisation SEO why pay to entice visitors? The answer is simple; if you can make more money off a visitor to your website than it costs to get them there, why wouldn't you pay for those visitors?

Remember you only pay for search terms you want and only pay when a searcher actually clicks on your advert.

How much should I spend on Pay Per Click Advertising?
The objective of any advertising campaign should be to earn more money from the campaign than costs to run it. Pay Per Click Advertising is no different, but the level of detail you can measure in Pay Per Click is significantly higher.

You can determine which Pay Per Click Adverts are generating sales or leads and clarify how much money you spent on specific adverts to generate a sale or a lead.

By measuring what's works you can advertise on terms that prove to be winners while closing adverts that don't deliver results.

Call today to find out about our Pay Per Click Management Service


Pay Per Click	Price
Google Adwords campaign set up for up to 5 Ads Please note these costs do not include Google click through costs	£249
Campaign Management including 2 advert changes and key phrase maintenance	£50/month

Please call to discuss your exact requirements as these prices are for illustration only. E&OE.

waters-creative.co.uk | 3D Modelling & Animation

Call today on 0845 68 60 601 Fax 0845 68 60 602 email info@waters-creative.co.uk

Waters Creative is based in Swansea, South Wales. We service all of the UK (England, Wales, Scotland, Ireland, and Northern Ireland) and all its cities including:

Aberdeen, Armagh, Bangor, Bath, Belfast, Birmingham, Bradford, Brighton and Hove, Bristol, Cambridge, Canterbury, Cardiff, Carlisle, Chester, Chichester, London, Coventry, Derby, Dundee, Durham, Edinburgh, Ely, Exeter, Glasgow, Gloucester, Hereford, Inverness, Kingston upon Hull, Lancaster, Leeds, Leicester, Lichfield, Lincoln, Lisburn, Liverpool, Londonderry, Manchester, Newcastle upon Tyne, Newport, Newry, Norwich, Nottingham, Oxford, Peterborough, Plymouth, Portsmouth, Preston, Ripon, Salford, Salisbury, Sheffield, Southampton, St Albans, St Davids, Stirling, Stoke-on-Trent, Sunderland, Swansea, Truro, Wakefield, Wells, Westminster, Winchester, Wolverhampton, Worcester, York

We regularly supply businesses in many counties including

Avon, Bedfordshire, Berkshire, Borders, Buckinghamshire, Cambridgeshire, Central, Cheshire, Cleveland, Clwyd, Cornwall, County Antrim, County Armagh, County Down, County Fermanagh, County Londonderry, County Tyrone, Cumbria, Derbyshire, Devon, Dorset, Dumfries and Galloway, Durham, Dyfed, East Sussex, Essex, Fife, Gloucestershire, Grampian, Greater Manchester, Gwent, Gwynedd County, Hampshire, Herefordshire, Hertfordshire, Highlands and Islands, Humberside, Isle of Wight, Kent, Lancashire, Leicestershire, Lincolnshire, Lothian, Merseyside, Mid Glamorgan, Norfolk, North Yorkshire, Northamptonshire, Northumberland, Nottinghamshire, Oxfordshire, Powys, Rutland, Shropshire, Somerset, South Glamorgan, South Yorkshire, Staffordshire, Strathclyde, Suffolk, Surrey, Tayside, Tyne and Wear, Warwickshire, West Glamorgan, West Midlands, West Sussex, West Yorkshire, Wiltshire, Worcestershire

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